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Saudi Arabia confirmed as partner country for ITB India

Last Updated on November 4, 2022 by admin


Why Saudi Arabia?

Saudi Arabia is a key market for ITB India. In 2018, almost 1 million Indians visited Saudi Arabia, making it the second-largest source market for arrivals into the Kingdom. And with a population of over 1.3 billion people, there is still huge potential for growth.


What’s more, Saudi Arabia is working hard to increase its competitiveness as a tourist destination. As part of its Vision 2030 initiative, the country has set a target of attracting 100 million tourists per year by 2030. To achieve this goal, Saudi Arabia is investing in infrastructure and promoting itself as a destination for cultural tourism, adventure tourism, and eco-tourism.


Partnering with ITB India presents a great opportunity for Saudi Arabia to showcase what it has to offer as a tourist destination and to build on the strong relationship between our two countries.


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